JeM deploys AI deepfakes of Masood Azhar to revive declining recruitment

Pakistan-based Jaish-e-Mohammed is turning to AI-generated media of its chief to recruit new cadre after suffering heavy losses.

Justin Tomlinson

Editor-in-Chief, Mora Discover

3 sources
JeM deploys AI deepfakes of Masood Azhar to revive declining recruitment

Pakistan-based terror outfit Jaish-e-Mohammed has initiated a strategic effort to produce artificial intelligence-generated audio and video clips of its chief, Masood Azhar. According to reports, the group is seeking to rebuild its declining cadre base following heavy losses incurred during Operation Sindoor.[1][2][3]

Intelligence assessments indicate that the Islamic State and Al-Qaeda were among the earliest terror groups to adapt their operations to artificial intelligence, with the Islamic State being the quickest to exploit the technology. While Al-Qaeda is also catching up, Pakistan-based outfits such as Lashkar-e-Taiba and Jaish-e-Mohammed had previously relied largely on conventional communication and mobilization tactics.[1][3]

Indian intelligence agencies have now discovered that Jaish-e-Mohammed is making a major push to adopt AI-generated content, shifting away from its traditional methods as it attempts to boost recruitment.[1]

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