Instagram Tests New Ways for Users to Customize 'Your Algorithm'

Instagram head Adam Mosseri revealed the platform is testing new ways for users to access and tune their content preferences

Justin Tomlinson

Editor-in-Chief, Mora Discover

2 sources
Instagram Tests New Ways for Users to Customize 'Your Algorithm'

Instagram is testing new ways for users to customize and tune the content they see on the platform, according to a recent post from Instagram head Adam Mosseri. The test focuses on expanding how users can access a feature called Your Algorithm, which is designed to give people more direct control over their feeds.[1][2]

The Your Algorithm feature allows Instagram users to actively shape their experience by specifying which topics they want to see more of and which topics they want to see less of. This testing represents an ongoing effort by the platform to let users fine-tune their content recommendations.[2]

Related stories